TAG Insulation
Another example of our business startup website packages being the perfect platform for a fantastic looking bespoke built website at a fraction of the market cost.
Our business startup websites really do show how easy it is for you to have a website that can work for your business.
• Great design
• Easy menu system
• Call to actions to promote a product or service
• Highlighted contact details and form on every page
• SEO friendly code
• Easy admin system to add and change content at will
• Perfect for Mobile. Cross browser and all device guaranteed
Incorporating all the factors that do as much as possible to bring back return on your investment – and in this case not a lot of investment for what could be a fantastic return.
Incorporating bold colours, a different font style, nice roll-overs and use of images this website sets the tone for the services offered by Tag, which need to instil trust from the outset due to the nature of the service on offer.
The customer needs to know they can trust TAG with their property, as it will be a reasonable outlay.
Packed with information on how and why to use TAG, we concentrated on the core services. Highlighting through Call to actions (CTA) boxes on the services offered, with a back up to the knowledge that this is a company to be trusted, with a promoted area on the home page (Protect Your Property).
As we always say when describing the major user experience factors in web design, it is vital to remember what the site is for – to get customers! (a potential customer); to book weather proofing, asbestos containment, get a roof stabilised or ensure condensation control. It’s pretty much the same product, but the customer has different reasons for using it.
Note each CTA (Call to Action) clicks through to the same insulation service, and the landing page encourages the potential customer to get in touch with an easy to fill in no nonsense form.
Indeed, in terms of the sales pitch and user journey, the home page moves from a banner instantly describing what the overall services are (again clickable to that all important page, to the CTA’s highlighting each major service (all of which are changeable at will via the website admin to promote whichever service is required at the time).
Then to the trust aspect of the website. The about us section in the menu but titled ‘Why Use Tag’ – a question that will provide an answer – The certifications in the banner on this page qualifying the company’s credibility to deliver.
The icons under the home page slider and banner pages, further confirming what can be done, it is safe and with extended warranty.
The testimonial quotes, from happy customers scrolling on every page to allow a user to see that this company can be trusted.
If you leave the user feeling comfortable, with no questions then they are more likely to contact you.
And note, importantly, that all this is easily viewable with seconds of a scan of the page.
It is so important to stop any potential customer navigating away from the site. ‘Get in Touch’, ‘Get a FREE Quote’ buttons are everywhere, without being too intrusive, and there’s a form on every page making it easy to book a FREE consultation. Not to mention the email and telephone number on the top and bottom of every page.
Every aspect of the site thought through to give TAG Insulation the best chance of gaining customers in a competitive market.
