We were approached by SLB Roads with a view to representing the company as it stands today, its vast capabilities and to aid further growth in the market.
SLB’s services had expanded rapidly, and the directors wanted clients to see exactly what they could offer and how they professionally delivered these services.
We spent time understanding how SLB work, structuring the website to deliver the right tone and message to their clients. A balance of what they do and how and why they should be chosen over others in their industry.
With websites moving more and more into video to promote services, we had an opportunity to build the site around an opening moving banner to bring instant impact and clarity to what they do.
Using our Video, Drone and Photography service, we arranged a night shoot to create a stunning opening visual showing in a few seconds exactly what SLB can offer their clients.
Awe created a longer version, with music, intro and outro graphics and embedded this into the relevant service page to give the website not only clarity and visual impact on that particular service landing page but also offer valuable SEO streaming from their new You Tube channel.
A second drone shoot soon followed, with accompanying photography, and was embedded into another landing page to start building on the design foundations we have created to allow the website to grow its authority within the Search Engine rankings.
The website brings together the important Call-to-action elements to encourage a response via the form; pointing to the services a client would be investigating, where they operate, whilst having the all-important trust signals via recent work on view, testimonials, trade certifications, how SLB work as a company and who they are.
As we always maintain in any of our website developments, getting a customer to a page and gaining a favourable response is the sole purpose. The look, the feel, the structure and on-page real estate is what will deliver that.
We offer ongoing hosting, email support via our partner services, further photography and video creation and monthly core code security back up and support.
